Born and raised in the food mecca of Memphis, Tennessee, Arielle and Paul Moinester are the brother/sister duo behind GoWild. After spending years apart pursuing their own careers, their shared passion for creating food that is better for people and the planet reunited them and spawned the creation of GoWild.
An avid outdoorsman and conservationist, Paul fights with love for the waters and lands that live within him. Whether it was leading the successful Congressional coalition against the Keystone XL Pipeline, crafting a national campaign to protect Alaskan salmon wilderness, or completing his graduate work in resource management, Paul has dedicated his life to generating effective solutions to critical environmental challenges. Tired of eating foods that harm the very resources he has spent his life protecting, Paul teamed up with his sister Arielle to create GoWild.
Paul has a Masters Degree in Environmental Resource Management from the University College of Dublin, where he attended as a George Mitchell Scholar, as well as a B.A. from Washington University in St. Louis as a Political Science and Environmental Studies double major. Paul is also a recipient of the Harry S Truman Scholarship and the Morris K. Udall Scholarship.
Fueled by a passion for food systems that serve both people and the planet, Arielle has been on a decade-long journey ranging from the coffee farms of Honduras to the mountains of Afghanistan. Through her experiences co-founding and working with international NGOs, collaborating with triple bottom line food companies in the Bay Area, and building a juice/food business, Arielle has developed an acute ability to maximize a company’s positive impact. After years of working for one world and eating for another, Arielle teamed up with her brother Paul to create GoWild.
Arielle is a founding Advisory Board Member of Ag Innovation Development Group, a 2014 Fellow of the Leadership Institute for Ecology and the Economy, and serves as a Kiva Zip Agriculture Ambassador. Arielle earned her M.S. in Agricultural and Resource Economics and an M.S. in International Agricultural Development from the University of California, Davis.